# New Generation Members

Nowadays, membership tools or CRM customer management systems are facing a period of change, and the market has not yet satisfied the needs of small and medium-sized enterprises (SMEs) for membership. superlaty provides a series of solutions and integrates blockchain innovations, aiming to create a "Web3 membership system".

## Future scenario

The popular Japanese band, YOASOBI, is set to embark on their first world tour, and they have previously established membership credentials worldwide through the "Tokenized Bound Account (TBA) format" on Superlaty. This allowed them to easily and affordably create a global membership system. For this upcoming tour, ticket management will be conducted in the form of "NFT-empowered tickets" on Superlaty. Apart from the simplicity, environmental friendliness, and efficiency of distribution, these NFT-formatted tickets can also circulate in the "secondary market," generating transfer profits that flow back to YOASOBI, creating a win-win situation.

Ami, a devoted fan of YOASOBI for three years, already possesses the "TBA membership credential" issued by YOASOBI. In addition to collecting every album, trading cards, and other merchandise, Ami even flew to Japan to attend live performances. These expressions of love for YOASOBI, along with the financial investments, are recorded in Ami's TBA membership credential. As a result, Ami has been recognized as an early and devoted member, accumulating value and identity within the TBA system.

For this tour, YOASOBI, in appreciation of their devoted fans, has granted priority ticket purchasing to those qualifying as devoted members. This special treatment ensures that devoted members receive exclusive privileges. Simultaneously, within the "global membership transaction market," the value of YOASOBI's membership is soaring, further highlighting the brand's value.

## Super member ecology

Superlaty was founded with the vision of "Create Super Loyalty", with the goal of creating super loyalty between members and brands and creating a super member ecosystem.

Superlaty is committed to developing a practical and low-cost membership system, providing modular tools from creation to management, so that every brand does not have to spend a lot of money on building applications or purchasing systems to build an attractive membership system, and quickly realise and expand brand value.&#x20;

Superlaty also provides an interactive community exclusively for members, allowing members and brands to communicate with each other, share their insights and latest news about the brand, and continue to introduce new features to add value to the members, increase member satisfaction and loyalty, and build a deeper relationship with the members, gradually developing a super-member ecosystem.

## Valuable social network

The members scattered all over the world are not only members, but also unique identities. superlaty uses blockchain technology to build a super member ecosystem that brings members together to form a social platform for exclusive members, creating a member sharing economy and shaping the brand's long-term culture.&#x20;

The value of membership is not just a marketing tool for brands, but also a valuable social network. If we can turn membership into a social digital asset, create a more comprehensive member ecosystem, and establish long-term member value, we can turn transients into loyal members. Brands will become sought-after IPs, evoking the public's emotional fantasies about the brand and achieving loyalty beyond reason.

We believe that the future relationship between brands and members will be one of mutual connection, co-operation and shared values. As brands evolve from commercial relationships to community builders, members will not just buy products, but will become a larger, interaction-driven community. This vision paints a picture of a future where brands and member communities are social networks, passing on values to each other and embarking on an unlimited future together.

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<figure><img src="https://lh7-us.googleusercontent.com/MU9yrnmvaAZBvz2ouMuYjSt_djs95JE-IKVuo-dKMOKbHq4hzA-x3Un5AU__akEWwGO0BUiCs88z5R_uPIf5OPuqtCPc6D_SghJ5QDVDkOovoquF31yn58lyT0CqBKoAR4cf7PxXAOC9PEsxPN876n8" alt="" width="188"><figcaption><p>SUPERLATY-The future of Membership®</p></figcaption></figure>
